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  • Kianna Leaa

Falling For These Sneakers

A couple of weeks ago, a friend of mine mentioned the new rebranding strategy @kswiss has undergone. I was so intrigued by the story that I decided to take it upon myself to learn more about the brand and their initiatives. I learned that for the first time EVER, a sneaker brand has decided to focus their attention on ENTREPRENEURS instead of the traditional rappers & athletes -being a leader of their own kind! As a result, they appointed @garyvee as the face of their brand; the man who effectively communicates to the millennials.

I have always aspired to become an entrepreneur and launch a business of my own. But with that comes the fear of failing, fear of disappointment and the fear of taking risks and never being good enough. It is comforting to know that there are entrepreneurs all over the world who share the same fears and worries as me. It is also comforting to know that even though we all wear our sneakers very differently and come from all different walks of life, at the end of the day we are all going in the same direction- TO SUCCESS🏆! Win or lose, there is always a lesson to be learned and that in itself is more powerful than anything else.🙌🏻


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